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Positioning Yourself as the Local Internet Real Estate Expert

The internet’s scope is both boom and bust for a local Realtor. Its use as an information tool fits nicely into the real estate business’ frame work, but its hugeness can swallow well meaning, but misaligned marketing campaigns in a microsecond. How can a local Realtor effectively tap the resources of internet marketing without getting [...]

Attracting Prospects to Your Real Estate Website

Before you begin attracting website visitors to your real estate website, it helps to think about the website. I’ve had a few websites in my career, and each has had varying degrees of success. But a few things I’ve learned apply to most any site. Regardless of how you get the visitors, the end result [...]

Sacramento Home Sales Continue to Show an Upward Trend

FOR IMMEDIATE RELEASE: August 13, 2008
(RESIDENTIAL RESALE STATISTICS July 2008)

With the closing of the month, July marks the seventh straight month of increased home sales, a welcome trend in a market that was recently plagued by record lows. This month’s rising activity reflects the sales of the many bank-owned properties in the area. The following [...]