Monday, March 23rd, 2009The American consumer is going mobile at a break-neck pace. Sometime late last year, according to researchers, the number of people living in households with one or more cell phones exceeded that of people living in a household with a landline. And, it’s only going to move more in that direction. The convenience of the cell phone in our busy lives is just too great.
The real estate professional who wants an effective Internet presence should also be carefully following this mobile trend as well. Let’s expand our nomenclature to an “effective technology marketing presence.” It ties together the Internet with the mobile market via SMS text messaging and mobile web sites. There are already a number of major retail marketers using text messaging and mobile web sites to allow their customers to shop from their cell phones.
Continue reading: The New Mobile World – How Does Your Web Marketing Stack Up?
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