Wednesday, September 2nd, 2009Dear C.A.R. Member:
As you may know, calREDDTM announced late yesterday that the Fresno Association of REALTORS® is putting its participation in the statewide Multiple Listing Service (MLS) on hold for now. Discussions with Fresno are ongoing, and our mutual goal is that disruptions to our members’ businesses are minimized. I wanted to take this opportunity to share some additional information and bring you up to date as we move forward.
calREDDTM launched Aug. 17 in Fresno, Madera, and Merced. As with most conversions of this scale, it was a bumpy launch. It created additional challenges for members who had to simultaneously learn the new system while running their day-to-day businesses. Constructive member feedback was critical during this process, and helped guide our efforts to quickly iron out issues as they occurred. We were hearing more and more from members how they valued the enhancements and features of the calREDDTM software. We also heard from members who were less than satisfied. We responded in all instances as quickly as possible. By yesterday — more than two weeks into the launch — most of the significant issues were resolved and calls to the calREDDTM customer support center were on the wane.
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